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LeveragePR review Update:
The folks over at Leverage PR had an incredible 2015 and continue to be the leaders in Public Relations for crowdfunding platforms. Their impressive client list has continues to grow and covers more then a dozen of the best known crowdfunding brands in the industy.
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Over the last few weeks Crowdfunding-Website-Reviews.com has had the opportunity to work with Joy Schoffler, the founder and principal of Leverage PR. Let me just say that we are impressed with their client list, focus and work they do. Leverage PR is focusing on the growing opportunities presented by the Jobs Act and Crowdfunding. Working with a list of clients that includes Crowdfund Capital Advisors, Startup Exemption, Growthink, Social Dynamx, Creative Populist — Duke Entrepreneurship Professor Carl Nordgren, Affiniscape and Texas State House Representative Dan Flynn.
They have a new group of offerings that are specifically catered to small businesses, startup, crowdfunding platforms and related service businesses.
Here is a list of services that they are offering to the crowdfunding community:
Do It Yourself (DYI) PR: As a startup, you can only afford to hire so many people.
While many organizations would love to bring on a publicist they often struggle
to afford a marketing team. This 10 week in-depth publicity training is designed
to teach your marketing staff or founders how to execute an effective public
relations campaign that will get results. To accommodate budgets, the program
is offered in many different forms including one-on- one, online classes and a
workbook.
The Perfect Pitch: Do you have a story that would “make” your company? Let us
write your pitch for you. We will work with your team building you a pitch that
meets your business goals (attracting investor attention, closing that big
customer…)
Pitch Evaluation: Already have a pitch and want to make sure that it hits the
mark? Our pitch evaluation service perfects your work increasing your chances
of coverage and ultimately results. We ensure that the pitch is meeting the
absolute goal of growing your business, not just getting your name in the paper.
With a background raising capital, we also offer investor pitch evaluation
services and crowdfunding deal room reviews. Let us make sure you are not
spinning your wheels, spending time and money spreading the wrong message.
Media Lists: It does not matter how good of a story you have, if it goes to the
wrong reporter you will not get coverage. We will evaluate your current media
list or build you one from scratch to ensure you are getting results. Media list
evaluation–Custom built media list.
Press Release Writing Services: Have an import event you want to build SEO
with? We will write a press release for you ensuring better pick up and search
engine optimization. We will even launch the release for you, enabling you to
receive discounted pricing.
Distribution costs are based on the distribution services and options you choose.
Publicity Templates and Forms: Need to build a media calendar, track the return
on investment of your public relations efforts, or write the perfect press release?
We have time tested forms and templates that will help you achieve success.
Training: We additionally offer a host of training services including:
PR Standard Operating Procedures(SOPs): Step by step guides for
implementing social media and publicity programs from start to finish.
Social Media and Publicity Tutorials
The Startup to Star Program
As a startup, you can only afford to
hire so many people. While many
organizations would love to bring on
a publicist they often struggle to
afford a marketing team. This 10
week in-depth publicity training is a
comprehensive package that you
can implement within your company
from day one. It is designed to teach your marketing staff or founders how to execute
an effective public relations campaign — that will get results. To accommodate budgets
the program is offered in many different forms:
One-on-one –For a series of ten weeks we train your staff one-on-one, walking
them through the exact process they need to go through to get your company
results. We give them all the training, templates and media contacts they need
to be a success, do media calls with them, show them how to write pitches,
review their work and give them the reporting tools they need to show
management just how high the Return on Investment is for PR.
PR Advisory Services– As a business owner you will have your choice of working
with a Public Relations professional from your industry or one of our Senior
Media Advisers. Our Media Advisers range from internationally award winning
reporters from the Wall Street Journal to trade journal reporters who know your
industry inside and out. During the engagement we work with clients in an
advisory role, guiding them on how to create a PR strategy that meets their
overall goals as well as reviewing pitches and providing direction for leveraging
publicity to meet their overall mission. The package includes three one-hour
sessions that provide the following:
o Before- Plan Strategy, Refine Plan & Review Pitch
o During- Revise Plan (if needed) & Critique Pitch
o After- Leveraging PR for Business Success
The process also includes up to 10 support emails throughout the training
process to ensure that you get and stay on the right track.
Group Training– Our next group training class will start in September of 2012.
The class is once a week for 10 weeks with 10- 15 hours of implementation
“homework” a week as well as email support where we evaluate and refine
pitches. All attendees receive a custom built media list, templates and a work
book as part of the enrollment fee.
DYI PR Workbook– this package includes a workbook that will walk you through
a 10 week process to getting press. (Available in August–email us for special pre-
order pricing).
If you decide to use Leverage-PR for your crowdfunding public relations need be sure to enter the
code “SUCCESS” at checkout. You will be instantly given an 8% discount.
This is an exclusive deal being offered to our readers!!
We know from personal experience and closely watching the crowdfunding industry that working with Leverage PR will give you a huge competitive advantage in the competitive field of crowdfunding.
Public Relations for Crowdfunding from LeveragePR
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“Your Customers are Listening? Do they Hear You?” – These are the words that you first see on the site, and they are quite effective. They give the site a sense of authority. I’m very impressed with what the site is offering. I believe what Leverage PR can do for a crowdfunding site is really get its purpose out there. They really do seem to give you the “perfect pitch.”
I completely agree with Tamara and how you really do get a distinct impression of authority and that this site is going to really help you.
That is an impressive list of services and resources! Leverage PR definitely sounds like they know what they are doing. Marketing your fund raiser properly will make all the difference in being completely successful with it.
Leverage PR is fast becoming the favorite of people who don’t want to do a lot of the technical side of crowd funding and would rather work the “people” side of it.